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Should you sell your home during the holidays or wait for spring? Many homeowners think the holiday season is the worst time to sell a home. People are busier, the weather is cold, and it seems like no one’s house-hunting. Yet every year, I meet homeowners who decide to list anyway, and many are surprised by what happens next. Their homes sell faster than expected, sometimes at stronger prices than they imagined.
So what’s really going on in the market this time of year, and could selling now actually work in your favor? Here’s what you need to know.
Less competition means more attention. Most sellers wait until March or April to list. When that happens, the market fills fast, and buyers have many homes to pick from during the holidays and the early New Year, which causes a decline in the inventory. Buyers have fewer choices, which means your home stands out quickly. If you want more eyes on your home and less competition, this window can give you a real advantage.
Holiday buyers are motivated. Here in Oregon, we get rough weather in January and February. When buyers are out touring homes in heavy rain or cold winds, they are not browsing for fun. They are serious and ready. Many are facing big life changes like a job transfer, a separation, or a move that must happen now. They are qualified, focused, and looking for a home that fits their needs. When your home is one of the few available, you become a top choice.
Homes show beautifully this time of year. Holiday lights, warm décor, and simple seasonal touches help buyers feel connected to a home. A welcoming space makes it easier for buyers to picture family gatherings, cozy nights, and future celebrations. That emotional connection often leads to stronger interest and faster decisions.
Decline in interest rates. Rates have started to come down, and that shift is bringing more buyers back into the market. Many people who paused their home search earlier in the year are getting ready to make their move. They may not be out touring yet, but they will be soon. Listing your home now puts you in front of these buyers before the busy spring season begins. Sellers who wait often miss this early wave of renewed demand.
Contractors are more available. If your home needs repairs or updates, winter is often the best time to schedule help. Contractors, HVAC techs, and handymen usually have more openings now than when spring hits, and everyone wants work done. This gives you time to get your home in great shape and ready to shine before other sellers start competing for attention.
If you’re wondering whether selling during the holidays makes sense for your situation, feel free to call or text me at (314) 288-5306 or email me at will@fendonproperties.com. I’d be happy to guide you through the numbers and timing.
Every market is different, and the right plan can make all the difference. Let’s create a strategy that aligns with your goals and helps you maximize the opportunities this unique season offers.
